| Factor | Hiring In-House | Coseek |
|---|---|---|
| Time to Launch | 4-6 months (recruiting, hiring, training) | 1 week |
| Commitment | Indefinite (hard to fire) | Month-to-month |
| Activity Volume | 50-100 calls/day (if managed well) | 200 calls daily |
| Connect Rates | 3-8% (industry average) | 10-15% (2-3x higher) |
| Tools | You buy and manage ($500-2,000/mo) | Enterprise-grade included |
| List Building | SDR does it (low quality) | GTM Engineer builds custom lists |
| Management | You manage daily | Sales Manager + weekly reviews |
| Quality Control | Your responsibility | Call reviews + A/B testing |
| Risk | High (hire, train, hope it works) | Low (cancel anytime) |